COMMUNITY TOURISM
We perceive community-based rural tourism as an activity that takes into account the existence of the community and its demands, helping the population contemplate the type of development they desire and how growth can occur without altering the culture and organization of the community. Therefore, in collaboration with women’s associations in the Gran Chaco, we develop socially responsible, economically viable, values-driven, artistically sensitive, productive, and environmentally consistent proposals.
Through these experiences, we promote the understanding of culture, the identity of communities, environmental conservation, and sustainable development, ensuring that the traditional way of life and work for local families remains unchanged.
Objectives
- Enhance access to the region for tourists interested in gaining a deeper understanding of the indigenous peoples of the Gran Chaco, appreciating the immense cultural and artistic capital.
- Strengthen the organization of productive activities targeted towards the market by reclaiming indigenous cultural, social, and economic patterns.
- Develop the tourism sector, transforming it into an activity that local organizations can manage, organize, and benefit from directly.
How do we do it?
We collaborate with women’s associations as local actors, promoters, and leaders of the tourism initiative. They play a crucial role as trainers and monitors in the technical aspects and quality control of the entire production chain. In this regard, we provide technical and pedagogical support to the coordinators. The women’s associations are the ones who receive training as Tourist Informants, contributing to the content of itineraries and activities offered to visitors.
Furthermore, the development of the sector allows for the expansion of service offerings, including hospitality and entertainment. Simultaneously, language training, primarily in English and French, is provided to women.
Impact
The scope of work in numbers
Development of 3 tourist circuits
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Training of 60 young Wichí, Qomle'ec, and Pilagá individuals as tourist operators in collaboration with the Ministry of Labor
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25 communities co-design their tourism proposals
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Empowerment of 2 local tourism startups
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Development of 12 eco-tourism NFTs (Non-Fungible Tokens)
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ProJects
Tools for each program












EXPERIENCES, REFLECTIONS AND KNOWLEDGE
Systematizations translated into publications
Videos
Testimonial from the wilderness
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